The BEST RESPONSE To “I Can’t Afford Your Health Coaching”
The BEST RESPONSE To “I Can’t Afford Your Health Coaching”
Handling price objections is easy. When it comes to your health coaching program, if someone says they can’t afford it, you know what you should say? Bye.
Just move on. The thing is, the people who use price as their sales objection right off the bat aren’t going to be good clients to work with anyway. They’re not going to take your health coaching program seriously.
The financial side of things is never the real issue. The biggest sales objection is always that the person doesn’t think it’s going to work. Think about it. If they believed it would work, no amount of money would be too much.
Price is all relative. Keep that in mind when handling price objections. Most people wouldn’t spend $5,000 on a pen. But if someone offered you a nice house for $5,000, would you say you can’t afford it?
That’s why you should always have a conversation to get to know where the prospect is at and what they need before telling them the price for your health coaching program. Only then can you determine if you can help them and what you’ll have to do.
Everyone wants the best but no one is willing to PAY for the best. When someone tells you your health coaching program is too expensive and uses the price as their sales objection, don’t get into explaining mode. Just say, “okay” and then let them go. I
f you have the right marketing system in place, you won’t need to beg for sales. There will always be people lined up to work with you. That’s what really makes handling price objections easy.
With a pipeline of prospects coming to you 24/7, you won’t need to worry if someone says they can’t afford your health coaching program.
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👉 Watch our FREE TRAINING: The Perfect Client Pipeline here: ➡️ https://healthpreneurgroup.com/yt-pcp
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What You Missed
If you want to know how to deal with skeptical prospects in your healthcare business, watch this video!
The modern world is riddled with skeptical prospects because they’ve been disappointed by brands before. For this reason, you must understand that prospects are unlikely to have brand loyalty before developing brand trust. Therefore, building brand trust and brand knowledge is necessary for your healthcare business.
So, how can you deal with skeptical clients in your healthcare business?
We can’t even blame customers and prospects for being skeptical. How many times have you come across products or services that turned out to be disappointing? Probably many.
Recently, I had a chat with a self-professed skeptic on Facebook who admitted that she was skeptical about what I do and how I could possibly help her. I asked her if she had seen our masterclass, which she hasn’t, after which I invited her to see it so she can understand more about what we do by watching some of our content.
Skepticism comes from unknowingness. As a brand, you must bridge the gap between lack of brand knowledge and trust. Your prospects must be able to know, like, and trust your brand before they can invest in your services.
Customers and prospects can be skeptical in general, and when you add the fact that your business is online or digital, it’s even more unsettling for your customers. People buy from people. For this reason, we, as online healthcare business owners, must find a way of building brand trust, and add a personal touch to our business which can reassure customers that they can trust our products or services.
Watch the whole video to see how I suggest you can start building brand trust and brand knowledge, so you can decrease brand skepticism in your healthcare business.
Join us inside the Healthpreneur Hub 👉 https://healthpreneurgroup.com/hub
👉 Watch our FREE TRAINING: The Perfect Client Pipeline here: ➡️ https://healthpreneurgroup.com/yt-pcp
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