Strategic Planning for 2019 (Here’s My Process)

How’s it going? I’m just up here in my bedroom, just relaxing on the bed planning out 2019. I’ve got my Focus Planner. I’ll just show you this. Got the Focus Planner rocking. This is our new planner. Stay tuned because we’ll be releasing it to the public very shortly. It’s incredible.

How To Think Through Your Biggest Goals

One of the things I wanted to share with you in this video is really how to think through your big goals for the upcoming year. Obviously, there’s a lot of different ways you could structure goal setting. But one of the ways that I found really helpful is obviously what I’ve outlined in this Focus Planner. But I want to outline a key distinction.

You see, it’s important to have a clear vision of where you want to go, but then you got to bring that right down to the small little action steps you control. Let’s say you want to build a million-dollar business. You want to earn a million dollars in revenue in 2019. Well, how do you do that? You don’t control that outcome. What you do control is the process leading up to that outcome.

For instance, I’ll share one of my goals. If you can see this right there, our goal revenue-wise for 2019 is to generate 10.5 million dollars in revenue, which we will be on track to doing based on where we’re at right now. And that’s really exciting. So I could focus on that, but that’s not going to get me anywhere. What I need to focus on, okay, is if that is one of the goals that we want to hit, if that’s one of the goals we want to hit, how are we going to do that?

All right. Well, it’s going to start off by enrolling 1,000 clients into our Health Business Accelerator program, and not just enrolling them but actually really, really helping them. One of our sub goals is helping 500 of our clients earn $100,000 or more per year and helping 50 clients earn a million dollars per more or … Sorry. 50 clients a million dollars per year or more in 2019, because we know if we can help these clients, we help ourselves because, for us, nothing happens unless our clients get results.

So what we want to look at is we want to figure out where we want to go and bring it right down to the specific actions we can start taking to move us closer to that. We start off with a vision. From that vision, we’re going to start looking at, what are we going to do in the next 90 days to move closer to that? So we start off with what we call the vivid vision. That’s about 10 years down the road. Bring it right down to, what can we do in the next 90 days to start moving us closer? And then, within that 90 days, focusing on no more than four projects.

The Focus Four

Those four projects should be very closely aligned with the goals you are setting for the year. In our case, we call it the Focus Four. There’s only four things, four outcomes, four goals, that we’re focused on in the year. I’ll just quickly share with you what mine are if that’s cool.

Number one, we want to have 200 people, amazing, perfect clients, in our Luminaries mastermind. We want to have 1,000 clients enrolled in 2019 in our Health Business Accelerator program. We want to help 500 or more of those clients earn $100,000 in revenue or more and 50 clients or more earn a million dollars in revenue or more. And, finally, build our social following, Instagram and YouTube combined, to more than 500,000 followers. Those are the four big projects and goals we are working towards. Nothing else.

Working Backwards

So then we have to work backwards. Okay, what do we have to do to now make those outcomes an inevitable reality? That’s when we start looking at, okay, what are we going to do in the next 90 days to focus on moving the needle closer to that? That’s where the 90-day sprint comes in. Under the 90-day sprints, this page that I just showed you right there, we have literally a maximum of four things we can do in a quarter.

Unless you have a 500-person company, you have to focus down and really focus on the few. If it’s one thing, that’s awesome. If it’s two, great. But no more than a maximum of four. And then, from there, you’re basically going to look at, okay, here are the four projects we’re going to work on, or up to four projects in the quarter. And then you’re going to break those down into processes that you control every single day. What are the things you’re doing on a daily, weekly, and monthly basis to move that project closer to completion? Because once that gets completed, you know that’s going to move you closer to your ultimate outcome for the year.

Anyways, I know that’s kind of just a brief overview, if I can speak here. But I just wanted to give you a sense of what I’m working on right now, and it’s that time of year where you want to be starting to plan the upcoming year, and you really hit the ground running getting into January. Even before then. Get the momentum going in mid-December. Build the momentum so that January 1st comes around and it’s not like you’re starting from scratch.

Again, if you want help with this, let us know. We’d be more than happy to do so. We’ve got some great links below that can help. But, anyways, let me know your thoughts, what your planning process is with respect to getting your year started and off to an amazing start.

I’ll talk to you soon.