Chiropractic Marketing For Serious Practice Growth
Chiropractic Marketing For Serious Practice Growth
In this video I’m going to take you into the core pillars you need to know in order to effectively market your chiropractic practice.
Pillar #1 – The Profit Pillar
This is your Sales and Marketing pillar. Think of this a converting prospects into patients
Pillar #2 – The People Pillar
This is about your team, systems and operations. This allows you to build a practice that doesn’t rely 100% on you.
Pillar #3 – The Product
This is the service. The delivery of what you do.
There are three accelerators within the Profit Pillar.
- You need to have a predictable flow of patients and prospects coming to your practice. Your pipeline so to speak.
- You need to nurture leads over time.
- Enroll patients
You need to focus on having a predictable pipeline of patient leads rather than relying on word of mouth. And that is what we specialize in.
It’s like having a well oiled marketing machine that brings patients into your practice.
If you’d like to go deeper into this, we have a FREE training called The Profitable Practice Method you can watch by click on this link → https://healthpreneurgroup.com/fill-practice
If you enjoyed this episode, head on over to iTunes and subscribe to Healthpreneur™ Podcast if you haven’t done so already.
While you’re there, leave a rating and review. It really helps us out to reach more people because that is what we’re here to do.
What You Missed
There’s a big shift in healthcare towards telehealth/telemedicine which continues to evolve as we move forward.
There’s a way to ride this new wave of virtual care successfully you’re going to want to learn about.
Once COVID hit, this has certainly caused a lot of health practitioners and doctors rethink how they deliver care to their patients without touching them or seeing them in person.
When structured properly, there are so many nuances as to how to deliver care virtually that can produce better results for your patients/clients.
You’d be surprised to learn that patients are more receptive to virtual care than you may have otherwise thought. So there really isn’t much of a resistance barrier to this.
On your end, there is a bigger opportunity to make more money by charging more for a treatment plan you hold people accountable for as opposed to a one-off session trading time for money providing you with more freedom and location independence.
If I’ve piqued your interest and you’re not sure what it would like like to have a virtual practice, we have a FREE training called The Virtual Practice Blueprint and you’ll get a clearer picture of how this can work for you.
Virtual Practice Blueprint (watch webinar) → https://healthpreneurgroup.com/go-virtual
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