7 Ways To Differentiate Your Health Coaching Business

There’s nothing worse than working hard and not getting any results in your business…which is exactly what tends to happen when you don’t differentiate from competition.

In this video, I go over 7 WAYS you can increase business differentiation in your health coaching business, because the truth is, people aren’t going to work with you unless they can see your unique value.

This is something that a lot of coaches get wrong. Often, I see people trying to reach out to just about anyone with their message. Other times, they simply don’t have a clear statement.

But you need to have clarity in order to differentiate from competition. In fact, 80-90% of issues tend to stem from a lack of clarity.

Here are the 7 areas of business differentiation that you should focus on: market, customer desire/pain, features, price, worldview, process or unique method, and story.

Although you can use any of these to stand out, perhaps the most important is your process or unique method. This one is absolutely critical because people will want to know how you’re different from other health coaching businesses and how you can help them.

Use the differentiation method to come up with your own unique value proposition that you can put on your website. When you have a clear statement that shows your business differentiation, people will be far more likely to sign up to work with you.

If you want better results, learn to differentiate from competition. Only then will people see your true value.

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What You Missed

If you’re a business coach or business owner who wants to achieve entrepreneurial success AND avoid going into debt, this video is something you definitely have to watch!

A lot of advice is out there about investing in your business and how we, as entrepreneurs, should go about it if we want to succeed in business. Well today, I share my take on this – should you fund your business out of pocket, or put it on credit?

Here’s the thing, when it comes to making big financial decisions, not everyone has access to cash that can be spent immediately for big-ticket purposes. For most people, financing purchases through credit is necessary. It’s not uncommon to put a deposit down and get a loan for the balance. This applies to buying a home, paying for school, and other big purchases.

So, why should it be any different when it comes to financing or investing in your business when you’re starting out? Entrepreneurial success doesn’t start with having instantly available cash so huge that you can afford to fund a whole business in one go.

To succeed in business you should be able to take calculated risks. This ability reflects your belief in your own self and your capabilities. Entrepreneurial success inevitably comes with a certain level of risk that you should be willing to take.

Keep watching to hear more about my take on investing in your business, and what mindset you should be building to grow and get to where you want to be!

Join us inside the Healthpreneur Hub 👉 https://healthpreneurgroup.com/hub​​

👉 Watch our FREE TRAINING: The Perfect Client Pipeline here: ➡️ https://healthpreneurgroup.com/yt-pcp