Welcome back to the Healthpreneur podcast. Today, the question is: Are you selling or being sold? See, a sale is always being made. Either someone is buying what you’re selling – or you’re buying the story they’re selling. Yikes.
If someone has gone through the trouble of watching a webinar, filling out an application, and going through a funnel to speak with you on the phone, they’re obviously interested. If by the time you’re on the phone with them they’re giving excuses, they’ve created a story to sell to you – and themselves.
Uncomfortable conversations need to be had. Ask why. Ask why their goal is important, why they’ve booked the call, and why they care for a result. Dig deeper. It’ll help your clients – and your business.
Tune in to hear how you can craft the process so it doesn’t feel sales-y, and so you can help your clients make the next move towards their goal.
