How To Deal With Skeptical Prospects In Your Healthcare Business

If you want to know how to deal with skeptical prospects in your healthcare business, watch this video!

The modern world is riddled with skeptical prospects because they’ve been disappointed by brands before. For this reason, you must understand that prospects are unlikely to have brand loyalty before developing brand trust. Therefore, building brand trust and brand knowledge is necessary for your healthcare business.

So, how can you deal with skeptical clients in your healthcare business?

We can’t even blame customers and prospects for being skeptical. How many times have you come across products or services that turned out to be disappointing? Probably many.

Recently, I had a chat with a self-professed skeptic on Facebook who admitted that she was skeptical about what I do and how I could possibly help her. I asked her if she had seen our masterclass, which she hasn’t, after which I invited her to see it so she can understand more about what we do by watching some of our content.

Skepticism comes from unknowingness. As a brand, you must bridge the gap between lack of brand knowledge and trust. Your prospects must be able to know, like, and trust your brand before they can invest in your services.

Customers and prospects can be skeptical in general, and when you add the fact that your business is online or digital, it’s even more unsettling for your customers. People buy from people. For this reason, we, as online healthcare business owners, must find a way of building brand trust, and add a personal touch to our business which can reassure customers that they can trust our products or services.

Watch the whole video to see how I suggest you can start building brand trust and brand knowledge, so you can decrease brand skepticism in your healthcare business.

Join us inside the Healthpreneur Hub 👉​​

👉 Watch our FREE TRAINING: The Perfect Client Pipeline here: ➡️


If you enjoyed this episode, head on over to iTunes and subscribe to Healthpreneur Podcast if you haven’t done so already.

While you’re there, leave a rating and review.  It really helps us out to reach more people because that is what we’re here to do.

What You Missed

So…you think you’re too busy to start building your business online? Well, before you give up on your virtual healthcare practice, ask yourself what kind of business you want.

Do you want to have to work 12 hours a day? Do you want to only make money when you’re there to see patients? The thing is, trading time for money is just NOT SCALABLE. And unfortunately, that’s the medical model a lot of health professionals are operating under today.

If you’re truly committed to breaking away from that old model, then you’ll find time. The question is, how much of a sacrifice are you willing to make?

All great achievements require sacrifices. And building your business online is no different. A virtual healthcare practice takes time to set up. But once you do, you’ll have a lot more freedom than you would otherwise have.

I get it. You need to keep working in the clinic because it’s your livelihood. But at some point, you’ll have to be willing to give up a little bit of revenue to lay the groundwork for something bigger and better.

One day at a time, one hour at a time — whatever you have. Start building your business online so that in the future, you can live life on your own terms.

Building a virtual healthcare practice doesn’t happen overnight. But the more you do now, the faster you’ll make progress. And with some help, you’ll be able to transform your life, and create something you can actually step away from to live it!

Join us inside the Healthpreneur Hub 👉​​

👉 Watch our FREE TRAINING: The Perfect Client Pipeline here: ➡️