Uncategorized July 16, 2019

How to Find Your Single Target Market

In this episode we’re going to do a deep dive with Megan Mill who recently launched her business, helping people struggling with side effects from prednisone.

So we worked with Megan to help her narrow down and dial in on that perfect client..

One of the biggest challenges that people in our space have is that we want to help everyone, right? It’s tempting for us to want to help everyone. Because you probably can help a lot of different people, it doesn’t mean you should and it becomes very challenging to marketing your business, especially online if you’re the generalist and it’s very, very challenging to do so. So you need to go specific.

With Megan, she wanted to help people who are on prednisone. However, there are so many conditions that prednisone is prescribed for.

So we worked with Megan to help her narrow down and dial in on that perfect client.

Tune in to find out how we helped Megan identify and dial in who her perfect client is and how you can use this process to fine tune who your perfect client is.

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