Today, I want to share one of the most important traits to be successful in business, and that is persistence.

I want to share exactly why this is the case. I want to share with you a really important lesson that I’ve learned in my own journey that I think will really make sense for you.

Three Step Approach to Helping You Stay More Persistent

I’m going to share a three step approach to helping you stay more persistent with what it is you’re working on.

I don’t regret anything in my life. I’ve made a lot of mistakes as it pertains to business with a lot of stuff I wish I’d known in hindsight, but one of the things I wish I had probably would have done better is just sticking to one thing a little bit more persistently, if you will.

I’ll give you an example of my podcast.

The Healthpreneur podcast started in October of 2017. Out of the gate, I made the decision that I didn’t want to look at the numbers. I didn’t care what the stats looked like, I didn’t care about any of that stuff because I recognize, after having started and stopped four different podcasts for my health business, that it’s a long term play.  In our case, a minimum one to three years before we really see any tangible results from that.

I said to myself, “Listen. Why am I even doing this podcast? Do I enjoy doing it? Do I enjoy having conversations? Is this something that I look forward to doing?” And the answer is yes.

I could add value to the marketplace, I could work my unique genius, which is communication pretty much. It’s something I enjoy.

By contrast, I started four other podcasts to my health business and I stopped them after about a year and a half. Why? Because I got tired of doing it and I wasn’t really seeing the results from that. I guess I wasn’t clear out of the gate that it wasn’t something that would bear fruits very quickly. The whole idea here is that if you’re working on something worthwhile, you have to be persistent with it assuming it’s the right thing for you to do.

Our blog, my blog at gets almost one million unique visitors a month. That’s pretty amazing. I’m very proud of what our team has been able to do to make that happen, but that’s a 10 year process. That’s taken us 10 years to crack that code and to get that kind of traffic. It doesn’t mean that it’s going take 10 years for everyone, but whatever you’re working on, whatever it is that you want to achieve, it takes time and it takes persistence.

There’s a lot of different traits that lead to success, but I think persistence is one of the most important ones.

Because results don’t happen overnight a lot of times, to be able to see results,  you’re never going to get anything you want in life if you just give up.


Step 1. Know What You Want

I’m going to give you a three step little strategy here to help you really zero in on the thing you want to do and stick to your guns.

Number one is know what you want.  Get clear on the goal, but also get clear on something you love to do.

For example, I put these videos on my Healthpreneur YouTube channel.  As of this video, the very day that I’m shooting this video, we have three, yes, three subscribers on YouTube. Do I care about that? No. I’ll tell you why.

My health and fitness channel has 215,000 subscribers. Very big difference.

My strategy with Healthpreneur is not to build a huge YouTube channel. It’s to share content with my existing audience. I don’t care how many subscribers I have on YouTube. These videos are simply going out to our email subscribers, and our Facebook tribe. I could care less if this grows into something big on YouTube.  It doesn’t really matter for me.

So, that’s the first thing, is know what you want and do and it’s something that you love doing. This video is something I really enjoy doing. I’m going to go for a walk my dogs anyways, might as well give you guys some advice, some value en route. So, that’s number one, is know what you want.


Step 2. Know How To Do It Properly

The second step is know how to do it properly.

Do you have the right strategy? Do you have the right path to follow to get you there? If you want to learn any sport, any skill, first and foremost you have to learn … You have to know, okay, what is it that I want to master? Then, am I following the right technique or the right guidance to get me there? If that’s the case, then you have the right strategy.


Step 3. Repetition

That’s going to lead you to step number three, which is repetition. Nothing, is going to compensate for a lack of repetition.

Once you’re clear on what you know you want, the strategy on how to go about getting it, you simply have to repeat it over and over and over again.

If you want to be a better speaker on stage, you’ve got to speak on stage. If you want to be better on video, you have to speak more on video, you have to do more videos. That’s the key.

So, whatever it is you’re working on, whether it’s writing better sales copy, having better conversions on your enrollment calls, producing better results for your clients, whatever it is, it takes time, it takes practice, and if you don’t have persistence, you’re not going to get in those reps. That’s the key.

Those are the three steps.

That is the power of persistence, my friends. I’m telling you, if you’re following the right strategy and you’re working towards something you think is meaningful, you will get there as long as you don’t give up.

If you want help with this, if you want help with your business, if you want to be able to take what you’re doing to the next level to serve more people, make more money, enjoy more time back in your life so you can take a walk with your dogs in the morning and shoot videos like this or do anything else you like, then we’d be happy to help you.

We actually offer a free 45 minute result accelerator call where one of my coaches or myself will jump on the phone with you and we’ll figure out where you are, where you want to go, what’s holding you back, and really help you get unstuck. And we’ll help you figure out the right strategy to get you there, so that when you are putting in the reps, you’re doing the right thing.

Does that sound good? If it does, then book a call with us today.

Grab a time in the next day or two. These do fill up pretty quickly because we do a lot of them every week, so don’t miss out.

If you’re serious about taking your business to the next level, to get unstuck, and move closer to your dreams, then we’d be happy to help you.

Simply click the link below and book your call today. Thanks so much for joining me, and I hope you have an awesome day.

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