A few weeks ago I did an experiment with my coach, Alex Charfen, on an activity called a time study which is basically tracking every minute of your day in 15 minute time blocks.
Although I was initially resistant to to this, in the process of doing this, some really great insights started to appear.
The reason why this is important is because we think we are using our time wisely. When you document this, you can’t even begin to realize how much waste there is.
After tracking for two weeks you begin to see patterns emerge and you begin to identify what activities are strategic, what is tactical, what is self-care time and what is family time.
One of the biggest insights I got is that I should be doing less tactical work in my business. Part of the journey in growing your business is relinquishing control. And so I need to stop doing things and empower my team to take care of those things.
I’ve also realized that doing this study is a great way to improve behaviors not just for yourself, but for your clients and team as well.
