How to Build Your Tribe and Truly Serve Your Clients with Samantha Skelly
Welcome back to the Healthpreneur Podcast, where we have yet another incredible game-changing guest on the show. Meet Samantha Skelly, entrepreneur, motivational speaker, best-selling author, and emotional eating expert extraordinaire.
Samantha created her business, Hungry for Happiness, after going through her own personal battle with food and self-image, and has since committed herself to revolutionizing the weight loss industry. She has transformed the lives of thousands by aiding them through the process of self-discovery and awareness so they identify and overcome the root causes of their struggles.
Fear is scary, but is even scarier if you let it totally rule your actions (or inactions). Rather, Samantha challenges us to recognize the existence of fear, but also the existence of courage within ourselves. Tune in to hear how Samantha reaches for her own courage personally and in business, helps others do the same, and how she has stood for what she believes (and doesn’t!) to build her business and rock-solid tribe.
In this episode Samantha and I discuss:
- Samantha’s desire to create a world where women don’t feel compelled to diet.
- Speaking onstage and addressing fears.
- Life as a “full-time wedgie.”
- Differentiating yourself from the rest.
- Putting a price on changing someone’s life.
- Mentorship and expecting others to invest when you haven’t.
3:00 – 8:00 – Samantha’s own journey that lead her to create Hungry for Happiness
8:00 – 12:30 – Fear and courage and letting both exist
12:30 – 18:00 – Tribe-building through intimacy, connection, and existing relationships
18:00 – 25:00 – Knowing what you stand for and what you stand against
25:00 – 35:00 – Better health/life equals better business; invest in yourself
35:00 – 37:30 – The Rapid Five
Transcription
This is episode 109, and today we’ve got another treat for you. We’ve had some amazing guests in the last couple of weeks. We’ve had some amazing guest in the last couple of months since we started this podcast, more than 108 episodes ago.
Today, I’m speaking with my good pal Samantha Skelly, and this is going to be a real treat because Samantha and I have a great conversation about philosophy, business, premium pricing, delivering an amazing result for clients, and transforming people, not just informing them.
She’s gone through an amazing journey herself, which she’ll share with us in this interview, but I want to give you a little bit of a background as to who she is before we invite her on.
Samantha Skelly is an entrepreneur, motivational speaker, bestselling author, and emotional eating expert. As the founder of Hungry for Happiness, a movement to empower women to overcome their disordered eating and body image issues, Samantha revolutionized the weight loss industry by examining the individual and underlying causes of eating disorders. She has shared her mission on international platforms with appearances on Global TV, Shaw, NBC, and CBC, which are some of the biggest networks in Canada.
In 2013, Samantha was awarded Top 24 under 24, and in 2014 she was named a finalist for best emerging entrepreneur by small business in British Columbia. Samantha continues to spread her message and transform the lives of thousands of people through her program, motivational speaking engagements, Hungry for Happiness podcast, and so much more.
I’m excited to have her on the show. She’s a real treat, and she’s also a fellow Canadian who defected to the States. It’s all good because, if you’re listening and you’re American, you have way better weather than we do, so I understand that. She’s awesome, and I think you’ll get a lot of value out of this.
This is one of those deep episodes like we had with Shannon Graham. It’s going to have you rethink how you run your business, and I think you’ll have some cool epiphanies. So, without any further ado, let’s welcome Samantha Skelly onto the show.
Samantha, what’s up? Welcome to the Healthpreneur Podcast.
Samantha: Thank you so much for having me. I’m so excited.
Yuri: How are you doing?
Samantha: I’m great. I rocked out an early morning yoga class, I’m drinking some coffee… Life is good, dude. Life is good.
Yuri: That’s awesome, cool. So, I’m excited to chat with you today, because you’re doing some amazing stuff in your business. Let’s go deep into some of the things you guys have been doing to bring your audience together in a deeper way, and how that’s impacted your business. Before we get into that, can you give us a sense of how you got here in the first place? What’s been the journey for you? What’s the story? How’d you get here?
Samantha’s own journey that lead her to create Hungry for Happiness
Samantha: Definitely. When I was younger, I was a dancer and a child actress, so my entire life I thought I wanted to be an actress. I didn’t have any other idea of what I wanted to do, I just wanted to be an actress. I started that quite young. When I wasn’t in front of a camera, I was on a stage. My whole life was performance-based.
I was young and had a lot of rejection, because I didn’t book roles and things like that. I metabolized that, but I didn’t logically realize how much of an effect it had on my emotions, my emotionality, my sense of self-worth, and things like that. So, when I turned 18 years old, I said, “You know what? Screw this. Screw this acting thing. I’m not doing this. This isn’t for me.”
I packed up everything I owned and I moved to Australia. I told my parents, “University is not for me. That’s not what I’m doing. I am going to go create my education through traveling.”
I got big into fitness. When I moved to Australia I felt I lost my significance because I was no longer a dancer or actress. So, I began to diet. That was my thing. I thought, “I’m just going to find my significance through the way that my body looks.” When I was 18, that was the beginning of a time I call my diet depression, where I was on over 50 diets in less than four years. I struggled with food and my body and had no idea how to eat like a normal person. It was a journey.
I moved to London and started my first company, which was a personal training company. It was like Fitness on the Go in the states, where you go to people’s houses and train them in their houses or parks. It’s mobile. That was my first company, and when I was doing that I felt so out of alignment. I couldn’t get my shit together, eat properly, and feel good about myself, yet I was in the industry of trying to help people be happy and healthy. It was not working for me. There was something out of alignment.
I quit fitness, sold my business, and moved back to Vancouver to figure out what was going on. I thought, “Why do I feel like this? Why can’t I use food for health and hunger? Why am I always using it for emotional reasons? Why am I always trying to manipulate my weight?” It was a three-year journey of rediscovering who I was and what needed to heal. After I saw what I was struggling with, and what my clients were struggling with, I just wanted to revolutionize the weight loss industry.
I want people to understand that there’s such an emotional component to this whole thing, and the reason why we can’t lose weight so often is not because we’re doing the wrong thing, it’s because we’re not addressing the core driving force.”
That was the birth of Hungry for Happiness. I started pro bono coaching. I thought, “I’m just going to help people.” I had no idea. At that point I wanted to be a real estate agent. I had no idea that I was going to build this huge company, but I started doing pro bono coaching. Then I saw that I was helping people with this. I started doing group coaching, and it’s just grown from there.
Over the last three and a half to four years it’s been built to what it is today, which is quite a big business. It’s fun. That’s the story of Hungry for Happiness.
Yuri: That’s great. It’s such a great name, too, Hungry for Happiness.
Samantha: Thank you. I wish I could say I found it and it was me. I was out for brunch with some girlfriends and I said, “I’ve got this idea. Hunger for Peace…I don’t know,” and then my girlfriend, Brooke, said, “Hungry for Happiness,” and it was amazing!
Yuri: That’s good.
Samantha: Thank you.
Fear and courage and letting both exist
Yuri: So, in this journey of your business, what were one or two big inflection points where you said, “Holy Shit. I don’t know, this is a bit out of my comfort zone?” What were one or two of those pivotal moments? What were some of the fears or the mindset around them, and how did you get through it?
Samantha: I feel like that’s just a daily occurrence. I feel my life is always a full-time wedgie; it’s always uncomfortable, painful, and I’m always scared. I’ve had to change my relationship to the sensation of fear. It doesn’t mean stop; it just means that there’s something to move and breathe through.
One big moment that comes to mind is the first-ever live event that I did in front of 200 people. I had to be on stage speaking to people and delivering content for eight hours two days straight. It was insane. That was a big moment for me. I was shitting my pants for three months up to it, and it was scary.
A second thing was when I first started our Hungry for Happiness certification program to certify other people to do what we do. I thought, “Oh my gosh, can I do this? Is this possible? Can I make little Samantha Skelly’s? Is this real? Is this happening?” That was a moment where I thought, “Holy shit, this is really coming together.” It’s been so beautiful to see that program unfold, but it was scary when I first started it.
Yuri: It’s funny, too, because I think that if you’re going to be an entrepreneur you must be comfortable with fear. Dan Sullivan, one of my coaches for years, has a saying, “Fear is wetting your pants. Courage is what you do with wet pants.”
Samantha: I love that.
Yuri: That’s so good, because we all piss our pants.
It doesn’t matter if you’re starting off in business or you’ve been successful. There are levels of fear that you must be able to push through, and it’s sad when you see the potential that someone has and they let their fear stand in the way of their dream. You know that they’re not going to get through that without the right type of coaching or guidance.
It’s cool to see how you’re able to navigate that and impact a lot of lives in the process.
Samantha: Yeah, it’s so interesting. I get this question quite often: “Hey, Sam, how are you fearless?” They have no idea the shit-storm that’s happening in my body right now. There’s no such thing as fearless as far as I’m concerned, but what can exist is fear and courage simultaneously. It’s not one or the other.
If we choose to have fear hijack our entire system, we’re not going to move, but if we’re feeling fearful we can say, “Okay, where in my body can I access courage right now? If I was to feel a little bit courageous right now, where do I feel that?”
Just allow both to be there. If we try to fight our fear and pretend it’s not there, it’s just going to bite us in the ass. With so many of the entrepreneurs I mentor, I say, “Dude, it’s 80% mindset.” So much of it is getting out of your own way, having the clear vision of the outcome you want, and setting that intention. This is not my saying, but I love this: “When your intention is clear, your obstacles disappear, and that includes your fear.”
Tribe-building through intimacy, connection, and existing relationships
Yuri: Very true. Let’s talk about tribe building and the good stuff you guys have spent a lot of time building in your business. What did things look like before? What made you conclude that you needed to do more of this? How has that all worked since then?
Samantha: Great question. Building tribe within businesses is one of my favorite things. I want people to feel a very specific thing when they interact with our content, videos, and live events. For the first couple of years of business, my focus was on, “What are we? What’s our specialty? Where are we finding ourselves in the market?”
Over the last year and a bit, my big focus was, “How can I create more intimacy and more connection?” In a world of so much automation and online stuff, we’re creating connection and intimacy, especially with our brand, Hungry for Happiness. Women come to us because they’re feeling awful about themselves. They’re struggling with binge eating, emotional eating, eating disorders, and body image issues. We would be doing ourselves a massive disservice if we didn’t intentionally create ways in which they can feel supported and loved.
For instance, our tribe is called The Phoenixes. A Phoenix is a being that obtains new life from rising from the ashes. When people interact with our brand they say, “Oh, you’re a Phoenix,” because that’s what you’re doing and your journey. People who go through our program, which is called The Society, are called activators. They activate other people.
By giving people purpose for what they’re doing and how they’re being, they feel good and want to spread that message. They want to say, “Oh, my God, I went through this journey, and this is who I became through that, and I want this for you.” They get excited by sharing their journey.
The more we share stories online, and the more people see themselves in others so it’s not just me and my story, but how people discover themselves through other people’s stories, I think that’s such a powerful thing.
We’re growing very quickly, and my biggest fear is losing that intimacy and connection. The biggest thing I’ve been working on this year has been maintaining the intimacy and connection in my organization as we scale to a multi-million-dollar company. That’s been an interesting challenge, but we’ve put things in place and changed our business model to allow for more of that. It’s been great, but it’s been a lot to think about.
Touch points are so important. I’m the face of the brand, if you will, so people will resonate with my book, my podcast, or whatever, and then they’ll join. Then, our sales team will have a discovery call. It’s so simple, but I’ll send them a quick video when people join saying, “Hey, Melissa, thank you so much for joining. I’m so grateful that blah, blah, blah, blah. Your coach is going to be Cheryl this round.”
People go nuts over that video and it takes me no time at all. They realize that, “This person actually cares that I’m here and that I’ve trusted them with our money.” We do. We do care so much, and it’s such a big deal for someone to pay us to help them with an emotional challenge that they’ve been challenged with their whole life. It’s such an honor for us to be able to do that.
It’s the ability to create intimacy and then creating more intimacy and connection with the people who are already your clients. This is a mistake I see young entrepreneurs, new entrepreneurs, make constantly. They are way more concerned about getting new business in the door than they are about nurturing their existing business.
I see this all the time. This is an analogy I created and I think it’s good: Say you go to a dinner party and you sit down at the dinner party and the food is served. You have your glass of wine, and the host is on their phone calling other people to come to the dinner party when you’re already there.
It’s like, “Fuck you, man. I’ve given up my night to come here and I’ve sacrificed, whatever,” it’s that feeling of not being appreciated. That’s something we need to be mindful of in our organizations. Yes, new business is important, but don’t forget about the people who are already in your arena.
Yuri: It’s so true. And the dinner party analogy could be extended to, “Well, there’s not even enough chairs at the table for new people, so why are you inviting more people in the first place?”
That’s an issue, too, with coaching as you scale. Yes, you can enroll more people, but do you have people on the back end to deliver? You must balance things out properly.
There are a couple of things I want to touch on here. Number one is that it costs way less to keep an existing customer, or re-market to an existing customer or client, than it does to acquire a new one. So why not just love the heck out of your clients? It’s just so much better. It’s just such a better way of doing business.
I also want to touch on, in terms of building tribe, community, or whatever you want to call it, the importance of having a common shared language. You mention the Phoenix, activators, and society, so you’re using these words that only people in your tribe would know. Thus, you create that us versus them right away, not in a bad way, but in a good way that makes them feel part of something special.
That’s some cool stuff. That’s good.
Samantha: Totally. Religion does this well, right?
Yuri: In a great way. How dare you.
Samantha: They’re great at it.
Knowing what you stand for and what you stand against
What do you stand for but, also, what do you stand against? This is something that I resisted doing and implementing, because I said, “I’m a lover, not a fighter,” but it’s important to understand as a brand, as a tribe, what am I standing against? Well, I’m standing against restrictive dieting. I’m standing against putting Band-Aids on bullet wounds with short-term solutions. I’m standing against shaming our way to happiness. I’m standing against shaming our way to try and be skinny.
That’s what we’re standing against, and it’s so true. I feel it so viscerally in my body, and I know the women that I’m speaking to have spent 30, 40 years in the diet-binge cycle, so they get what I’m talking about, and they decide, “Yes. Screw that. I don’t want to do that anymore.” It’s just a win-win.
Yuri: It’s huge. You must use this stuff. In the solo rounds, if you’ve been listening to the podcast, I talk a lot about stuff I stand for and against, like selling low-price products, spending all your time with social media, all that nonsense is stuff we stand against.
Getting premium-priced clients, group coaching, working with people closely at a high level, those are the things we believe in. Either you resonate with that, or you don’t, but that’s one of the key things you must be doing in your business, because otherwise you become a commodity.
Stand out and differentiate yourself; do that and make it part of your messaging and communication. Also, your tribe will drink the Cool Aid, too. They can easily share that message with others so it’s awesome. Great advice for sure.
Samantha: I just want to quickly touch on that. I agree with you, and I so appreciate that. I totally fucked up this year. When I first started, it was all a high-end boutique. Our lowest priced product was $3,000. Our highest price product was $12,000. Shannon Graham was my coach.
Yuri: He’s speaking at Healthpreneur Live. He’s going to bring the thunder.
Samantha: Oh my god, he’s totally going to bring the thunder. I love him so much. He changed the game for me in so many ways, but I won’t get into that. He’s always been of that mindset. I loved that about him. I hired a coach this year, who is great as well, but his advice to me was, “Sam, you have to have a lower price product. You have to get people to know you.”
He said, “Do something for $497, just to get it out there.” I felt so shitty about it. I didn’t want people’s first feeling of my brand to be this fucking six-week automated course that I know won’t help them.
I went against my intuition. I rarely do that, and I was kicking myself for it, but I thought, “I hired this guy. I’m paying him a lot of money. He, obviously, knows best. I’m just going to go with it.” I did it and it was such a disaster. I’ve never had so many client complaints about a program. The quality of the people who are willing to buy for $497 versus a $3,000 is completely different.
It’s not fun. It wasn’t fun serving them, so I took it off the market. It was 30% of our entire business, and I was like, “See ya,” literally overnight. My team thought I was crazy. I said, “No, no, no, you guys. This is going to be the best thing for us. I promise you.”
It’s a “pay what you can” now, for people who cannot afford $3,000, because I get that. They pay me anything that they want and they can have it. They just can’t email me with any complaints.
Yuri: Totally. It’s so true. Guys, you must get this. There are two ways you can build your business. There’s the old way, which is with lead magnets, tripwire, $47 upsells, blah, blah, blah. I lived in that world for way too long.
Samantha: Oh, it makes me throw up.
Yuri: Here’s the thing you must be realistic about. If you’re going to build that business, you need massive volume. If you’ve got a million people on your email list, or you can drive traffic, left, right, and center, no problem, go for it. But also remember, you’re only skimming the surface of people.
Like you said, why give people Band-Aids when there’s bullet wounds, right? Don’t give tips where transformation is needed, and you cannot transform someone for 47 bucks, or even $497. The 3K program, just so I’m clear, is for the average consumer on the relationship with food side?
Samantha: Yeah, that’s right. So, it’s called The Society. It’s a six-month group couching program and, it’s the program that addresses why you’re using food as a drug.
Yuri: Okay, so one of the biggest concerns that people have is, ” can understand if you’re charging more for a program that is ROI based, but will people pay me that kind of money for the intangible of better health?”
What do you say to that?
Better health/life equals better business; invest in yourself
Samantha: Right. So, I’d say, “What is it costing you to binge eat and hate your body every single day? What is it costing you to be addicted to your own suffering? What is it costing you to constantly obsess over it? If you did not deal with this problem, what’s available to you?”
You can make all the money in the world when you’re feeling great about yourself, but if you’re feeling addicted to your own suffering you’re not going to ask for more money, go date those people, ask for a promotion, live the life that you want to, or start that business, because you’re just so consumed with the struggle.
It’s truly about communicating to people that there is another option. You can choose differently and, yes, you’ve been so comfortable living in misery, but that’s not how we’re designed to live. It’s truly about them communicating the pain and us saying, “Okay, what is it costing you to stay stuck?”
Yuri: Here’s the other thing I like to get people to think about: What’s the worst thing that can happen? If you lost $3,000 would your life be over? If you feel that that’s a big investment for you as a consumer, what’s the worst thing that can possibly happen?
Get people to live in that. They realize it’s not that bad. I’ll still have my house. Everything will be the same. I might have to work a little bit harder for a bit, but it’s all good. The thing, guys, is if you’re coaching at any level, whether it’s fitness coaching, health coaching, anything, you have to understand that you can’t even put a price on the stuff you’re doing, Samantha, with people’s health.
You can’t put a price on that, and that’s why it’s tough to price it, right? How do you put a price on saving someone from decades, years, and every single day of dealing with that?
Samantha: Absolutely. My health and vitality is my currency. The healthier I am, and the more tuned in I am, the more money I make. People pay for my energy. If I’m stuck in my own shit-storm I can’t serve or be who I want to be.
Not a lot of people agree with me with this point, but I offer a money-back guarantee on everything that I do. If someone gets to the end of that sixth month and say, “My life wasn’t radically changed and I didn’t end binge eating.” I’ll say, “Alright, cool, I’m going to give you your money back.” I know some people do that and some people don’t. A lot of people don’t agree with me and think it’s crazy, but I’m so happy to say I think it’s happened once.
Yuri: The reason I love premium prices is because, number one, from a business perspective it just makes sense. But that’s not even the most important thing. The most important thing is that you become obsessively focused on producing the most amazing outcome for your clients.
It’s tough to do that for 100 bucks. How do you serve people? It’s just, again, going back to mindset and working through that fear. For you, did you have issues when you first brought this program to market? Was there self-doubt, or self-worth stuff where you thought, “Will people pay me for this? Am I worth this?”
Did you go through that and, if so, how did you navigate that?
Samantha: Oh, yeah. I went through that hard. When I was working with Shannon, it was challenging because I didn’t have the evidence that I was creating transformation. That was the difficult part. What I leveraged was, “I’m paying Shannon X amount per month, which is a ridiculous amount of money. If I’m investing that in myself, of course people are going to pay for my knowledge.”
I leveraged the fact that if I invested in myself, why would people not invest in me? I believe we can’t ask for more money than we’re willing to invest. I energetically would not feel great about charging someone more money than I’m investing in myself, as a coach, as a leader.
I got to leverage the fact that I was already doing the work and working with someone, and I’d spent hundreds of thousands of dollars between all the personal development that I’ve done over the course of my life. Of course, people are going to pay for that.
For the people listening, be honest with yourself: Are you doing the work?
I know I’m only going to be as effective to the point where I’m investing in myself. The moment that stops, or I stop investing in myself, it’s game over. I know that in my body. I feel like I’m not being fair right now.
Yuri: How can you expect people to invest in you if you’re not investing in yourself?
Samantha: Right. It’s doesn’t make sense.
Yuri: Be the client you want to attract.
Samantha: Right. I love that. That’s something I learned when I first started out: Am I being who I’m expecting to attract? If not, let’s clean that up, because I’m not going to attract the people that I want to attract if I’m not being that.
It’s been so interesting. It continually fascinates me how the more I up my game, the more I refine my craft, the more I work on my gifts, the better clients I attract constantly. I don’t know, that’s up to the cosmos. I don’t know why that is, but it’s a beautiful thing. It’s an amazing thing.
Yuri: Listeners, if you’re having a tough time enrolling clients or you’re attracting the wrong people, you should look in the mirror and ask yourself, “If people aren’t willing to invest in me is it because I think I know all the stuff and I don’t have my own coach?”
If you’re a coach, how can you not have a coach? You’re basically saying you don’t value coaching. To be a good coach; you have to be a great client.
Samantha: Yes, absolutely. It’s so important.
Yuri: Speaking of Shannon Graham, episode 107 is with him and it’s called “The Interview That Will Change Your Life,”because it was one of the most amazing interviews. This one is very close, because these are concepts that, I believe, are fundamental questions that we have to ask ourselves in business.
How do we want to build our tribe, how do we want to build our brand, our philosophy, our pricing, and the types of clients we want to attract? This is the stuff that is extremely important for us to think about, not “Alright, should I be split testing the blue button, or the red button?”
Samantha: Oh, my god.
Yuri: Please, let’s stop the madness.
Samantha: Oh, I love you so much.
Oh, my gosh. It makes me want to throw up. I hate internet marketing so much it makes me so upset. Even the word tripwire… do I want to tripwire someone who I want to help? What!
Yuri: Doesn’t a tripwire detonate a bomb, explosion, or something?
Samantha: I don’t even know, but it doesn’t sound great.
Let’s just love people, get intimate with people, and let’s just actually care. I know the people listening to this podcast and the people who have gotten into health and wellness in the first place did because you actually give a shit. Don’t get caught up in the whole internet marketing stuff because, I promise you, you’ll be able to make all the money in the world when you do it from the right place; a place of love, not fear.
Yuri: The nice thing is that when you do build a business around truly serving people at that higher level, you don’t need to worry about having upsell funnels. I think the breaking point for me was about three and a half years ago when we had a cookbook launch. We were split testing nine different upsell flows, each upsell flow had four upsells, and I said, “What the hell are we doing to increase the average cart value from $20 to $22? This is insane.”
Samantha: Yeah, it’s so interesting. For me personally, I get so heady with that stuff. I get into scarcity with it, and I energetically don’t feel good about it, whereas I could stand in front of anyone on the frigging planet and go, “Yo, this program is three grand and I promise you it will change your life.” End of story.
I feel so good about doing that, and it feels so in alignment that, yeah, I don’t want to screw around with anything less than that.
Yuri: Totally. The internet is great but I think the big opportunity moving forward, as you’ve alluded to, is this human-to-human connection. Guys, conversions are going to come from conversations, so when you get on the phone with someone, or if you speak with someone in person, that’s where you’re going to enroll the best clients. That’s where you are going to impact people at a deep level.
Getting back to the old way of doing business, which is, “Hey, I’m a human, you’re a human, let’s have a conversation,” that’s where it’s at. That’s the big opportunity, and people are going to crave that. They already are craving that the more technologically down that rabbit hole we go.
Samantha: Yeah, I think one of the biggest things I learned from Shannon was simplicity. It’s so simple. It’s, “How simple can I make this?”
To your point, humans are craving connection. Get on the phone. People want to know that you care.
The saying goes something like, “People don’t care how much you know until they know how much you care.”
And it’s so true. How can we create this felt sense of, “Wow, this person actually cares about me whether I’m going to give them money or not. They’ve taken the time to really ask me questions, get to know what keeps me up at night, get to know like my relationship with my husband and why we’re not having sex, because I feel horrible in my body.”
That is the stuff that matters.
It’s amazing how many people we get on the phone with and they say to us, “I’ve never told anybody this. I’ve never told anybody that I struggled with food until right now.” What you create in that moment through those conversations is so profound and so beautiful, and whether they do business with you or not, you’ve changed their life and that’s an amazing thing.
Yuri: Totally. Yeah, we’ve had conversations with people on the phone where they’ve started crying. We’re not trying to make people cry, but the promise and truth you are getting to in these conversations make people a better human. Asking questions and going deeper with people is fulfilling; it’s good for you and it’s good for them.
The Rapid Five
Anyways, this has been a lot of fun, Samantha. Before we finish off, we got to move into the Rapid Five. Are you ready?
Samantha: I love these questions.
Yuri: Here we go. Whatever comes top of mind is probably the right answer. Number one, what is your biggest weakness?
Samantha: I’m not patient at all.
Yuri: Number two, what is your biggest strength?
Samantha: Relationships.
Yuri: Awesome. Number three, what’s one skill you’ve become dangerously good at to grow your business?
Samantha: Building my team, putting the right people in the right seats, empowering them, and giving them full autonomy over their department.
Yuri: Number four, what do you do first thing in the morning?
Samantha: Drink a big glass of water with lemon.
Yuri: Finally, complete this sentence: I know I’m being successful when…
Samantha: I feel peace in my body.
Yuri: Awesome. Well, there we go guys, Samantha Skelly, Hungry for Happiness.
Thank you so much for being with us, Samantha. Tell our listeners what you guys have going on and where they can learn more about it and all the awesome stuff you guys do.
Samantha: Basically everything’s on hungryforhappiness.com, so whether you’re listening to this and you struggle with food, and The Society feels like it would be fun for you, or if you are wanting to support women and men who struggle with disordered eating and body image issues, and the certification is something that excites you, everything’s on the site.
I’m very active on Instagram, so if you want to send me a message or want more information, just shoot me a DM on Instagram and I’d be happy to support you there.
Yuri: Awesome. Well, Samantha, once again thanks so much for joining us. Honestly, from the bottom of my heart, thank you so much for the amazing work you continue to do in serving people with their eating issues and other experts in our space who want to serve others in doing what you do. It’s tremendous.
Thank you for doing everything you do and being with us.
Samantha: I appreciate that so much. Thank you so much for having me on the show.
Yuri: You’re welcome.
Yuri’s Take
Are you feeling as pumped as I am after that interview? I hope you are, because I had a lot of fun. That was a great conversation, and Samantha is just terrific. She’s going to be joining us at Healthpreneur Live in Scottsdale this September. She’ll be leading a breakout session on how to build your tribe, which is very fitting considering our discussion here.
I don’t know if we have any spots left at Healthpreneur Live, because this bad boy sold out quickly, but we might have a couple spots. If you want to join us and be surrounded by 150 amazing health entrepreneurs, coaches, and practitioners who are all doing big things in their businesses to grow, expand, build, and create deeper change for their clients and make a lot more money and enjoy more freedom in the process, this is the event of the industry that you must attend.
It’s not one of those mega-conferences with thousands of people where you feel like a number. This is limited to 150 people. It’s by application only, and that’s why I’m inviting you right now. So, if you fit our criteria, go over to healthpreneuergroup.com/live. Learn more about what we have going on, see the lineup – it’s absolutely phenomenal – and if you want to be surrounded by some of the greatest people in our space to inspire you, uplift you, and keep you going, then fill in an application today. Obviously, you’ll get to hang out with me and Samantha.
Again, I don’t know exactly how many spots we have left, but it’s worth a shot. If you want to join us for three amazing days that will transform your business and life, there’s no better opportunity than Healthpreneur Live.
I want to thank you for joining us. Again, if you haven’t subscribed to the podcast, please do so today. Just hit the little subscribe button on your iPhone over at iTunes and that will make sure you get all these awesome episodes every single week. So, thank you once again for taking the time and for your attention. I hope this episode has found you well. Continue to get out there, be great, do great, and I’ll see you in our next episode.
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What You Missed
In the last solo episode, I spoke about about fame vs. fortune, specifically on social media.
So which is more important and what should you be focusing on first… fame or fortune?
Tune in to this episode to finally crack the code of your business so you can create real-life fortune rather than chasing empty Insta-fame.
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